Food and Drink | Manufacturing Growth Programme
Shropshire brewery grows online sales through the Manufacturing Growth Programme

Shropshire brewery grows online sales through the Manufacturing Growth Programme

Using MGP grant funding, a consultancy project was implemented to support Hobsons Brewery Ltd in the development of an effective digital sales solution to enhance their online business. The project included the design of a new ecommerce platform from which the company can showcase and sell their products, creating user journeys and interactions that enhance the buying experience, improve engagement with the end consumers and drive awareness of the Hobson’s brand. It will also help to drive foot traffic to offline sales at the taproom, through the promotion of special offers and events throughout the year.

MGP grant funding helps Worcestershire manufacturer to level-up their digital marketing & productivity

MGP grant funding helps Worcestershire manufacturer to level-up their digital marketing & productivity

The business has a long-standing relationship with the Manufacturing Growth Programme (MGP), which has been supporting SME manufacturers across England in October 2016. The business originally received MGP grant funding and support to improve their product packaging and labelling. The business has since received grant funding towards improving their digital marketing and purchasing new machinery.