Pioneering ceramic printing firm set to increase turnover by 30% | Manufacturing Growth Programme

A pioneering digital ceramic printing company from Stoke-on-Trent is setting its sights on increasing turnover by 30% after building an impressive portfolio of work on projects as far afield as the USA.

Digital Ceramic Systems Ltd (trading as the Surface Design Studio) is at the forefront of printing high-resolution images that are applied to wall & floor tiles and exterior architectural surfaces, such as steel, ceramic and glass.

These are often used to make vivid ceramic murals and have been appearing in a number of different places, from art installations and as part of urban regeneration work to fast-food restaurants, zoos and transport hubs. It recently produced a custom tiled mural for a public art project at a youth centre in Oakland, California.

The Brindley Ford-based company employs 11 people and is on track to see 30% growth this year after tapping into support from the Manufacturing Growth Programme (MGP) to identify and targeting architects and other potential customers.

Technical Director Gavin Riley said that the firm originally started life selling the digital ceramic printing technology but spotted the gap in the market to print images that can be applied to ceramics before they are fired in a kiln.

“We pioneered the printing hardware, but we kept getting printing jobs, so we switched focus and haven’t looked back. We are very proud that our ceramic prints are being installed in some stunning locations and buildings around the world,” said Gavin.

“The Manufacturing Growth Programme has given us access to some very accomplished consultants, who have created pathways to grow our business and taken it to the next level.”

MGP Manufacturing Growth Manager Phil Somers said that the catalyst of change for the owners of Digital Ceramic Systems has been the strategic business review process, which enabled all the staff to look at things from a new perspective.

“This process really helps the management to see the wood for the trees and create a vision that can be shared and collaborated on with the rest of the staff to take the business forward,” said Phil.

“We are especially pleased because we have worked with the company on a couple of different funding projects now and it’s great that they recognise the input we can deliver through some very talented and experienced consultants.”

More details on Digital Ceramic can be found at www.digitalceramics.com